Subscribe to this Feed by Email
The really neat thing about Into to Business is that the course encompasses a multitude of business-related subjects. That is because the professor would like for the student to explore the most essential elements of business foundation. These various components are essential because they can either make or break a business. One of the core subjects that might be taught in the class is customer focus.
Students taking the course may learn that in the free enterprise system, the customer is king. Those who cater to customer needs usually have a successful business. Those who do not can fail. Consequently, customer focus is key to maintaining success and growing a business. The following customer focus strategies may be reviewed in your Intro to Business course. They can help a future business owner devise a strategy plan for his or her business.
Keep in touch with the needs of the customer. The best way to do this is by asking. Find ways to touch base with a broad spectrum of customers to get a balanced view. This can be done by conducting prior and post purchase surveys. Be ready for the good news and the bad news. Vocal customers will usually complain more than compliment. Listen and respond to legitimate criticisms.
Put yourself in the customer's shoes. It is a good idea to look at things from the customer's point of view. Think about what you would expect if you were your own customer. What price would you be willing to pay for quality service or a product? What would be the top things you would complain about? As a customer, would you expect a call back when promised? These are the questions that the business owner should be able to answer in a positive way in relation to his or her company.
Make a point to design and arrange whatever you do from the viewpoint of your customer first. A big mistake would be to design and arrange what you do from your viewpoint. Remember, you are not the customer, so everything should be designed with the customer's needs in mind. Follow this rule, and the business will have a good chance to thrive.
Think of yourself as a satisfied customer. Write down all of the satisfactory things that have happened to you as a customer - good value, prompt service, courtesy, and follow-up phone calls. Compare them to our own business. Are your customers experiencing this same satisfaction? Rate successful customer transactions and then use them as a model for all to follow.
Play detective. Check out the work flow and processes at high customer venues, like airports, restaurants, hotels, supermarkets, and government services. Observe customer service process and determine if they can be duplicated at your place of business.
These are but a few customer service remedies that may be reviewed in business college courses. As you can see, it is a valuable topic for those entering into the business world as a company owner or high level manager. Before enrolling in the class, try to get a copy of the course syllabus to see if customer focus is one of the topics covered. All big universities usually have more than one instructor who teaches the intro class.
0 comments:
Post a Comment