Timesharing - The Gunslinger Days

If you have ever seen the movies Glengarry Glen Ross, Tin Men or Boiler Room then you have had a glimpse into the world of the early days of timeshare sales and marketing. But only a tiny glimpse.The origin of the timeshare sales technique has its roots in land sales and indeed most of the early timeshare salesmen were former land sales pros. And as with land sales, the key to successfully closing a timeshare deal was customer emotion. The old sales adage of getting into their hearts, heads and then their wallets never rang truer than during a timeshare presentation, both then and today.But

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