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January 4, 2012

App Maker Guideline: Top 5 Benefits of Native Apps

"Native apps versus web apps" has been an ongoing debate lately. As an aspiring app maker wanting to develop a mobile application for your business, you must be curious to know which is better. But the truth is, both of them possess their own pros and cons. However, we'll focus on the benefits of native applications. Find out more below:

Higher discoverability - One of the major strengths of native apps compared to web apps is having greater discoverability. Since they are downloadable via various app stores like the Apple Store for iOs devices, there's a better chance of visibility from potential users. That means, when people want a particular application, they go and search for it in an app store. Plus, only native applications can be included there.
Better user engagement - Since most native apps don't require Internet connection, people can use them even offline, anytime, anywhere. And because they practically "live" on the device itself, users see them all the time, which offers more frequent use and interaction-perhaps even whenever they use the device.
Improved experience - Because native apps use built-in features of mobile devices like camera, geolocation, address book, app makers or businesses can provide users a richer, more vivid and immersive overall user experience.
Faster and more accessible - Since native applications are installed on a mobile device and don't pull out content from a remote server (like web apps), they therefore perform much faster--virtually zero browser lags.
More popular - As you most likely know, native apps are heavily advertised everywhere. "There's an app for that," is a clear manifestation of that. No doubt that every digitally-savvy person knows and uses at least ten native applications.

To conclude, native apps have many advantages that any app maker or entrepreneur should consider having. And in the future, as mobile technology progresses, native applications are only going to be much faster, more usable/functional and efficient.

Bizness Apps is making mobile apps affordable and simple for small businesses. We're a do-it-yourself app maker for iPhone, iPad, HTML5, and Android app platform with a full white label mobile app program.


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